WHY SELF APPRENTICESHIP

There’s more than one way to build a career you love.

If you’ve ever looked at the traditional path, the degree, the program, the next credential, and thought “that’s not me,” you’re in the right place.

Hi, I’m Charley. I’ve spent 25 years across financial services, SaaS and agrifood, from Asia-Pacific to Europe. My path wasn’t a straight line, and I’m guessing yours isn’t either. Most of what I’ve learned came from the job itself: unconventional resources, and the messy mistakes you make in the middle of complicated situations.

I never fit the MBA mold. I was always the one who was too curious, asked too many questions, and challenged ideas that didn’t make sense. I don’t believe innovation comes from everyone learning to think the same way. It comes from having the courage to try something different and build a path that fits you.

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LEARNED MORE FROM MISTAKES THAN TRAINING?

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WONDERING IF YOU NEED AN MBA?

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READY TO DITCH THE PLAYBOOK?

You’ve been learning this way all along. Let’s make it count.

TAKE THE QUIZ

What kind of self-apprentice are you?

I learn best by asking the awkward question in the meeting. You might learn by watching, by doing, or by taking things apart to see how they work. Take three minutes to find out how you learn and where to start.

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SPOT YOUR LEARNING STYLE

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FIND YOUR BLIND SPOTS

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CHOOSE YOUR FIRST MOVE

Two ways to learn with me

Some people like to work things out on their own time. Others want someone in their corner. I’ve been both, so I built both.

THE COURSE

This is the program I wish I’d had earlier in my career. You’ll learn how to find teachers in unexpected places, pull the lesson out of everyday work, and use it to build the career you actually want. Work through it at your own pace, around the job you already have.

MENTORING

Sometimes you need to talk it through with someone who’s been there. Maybe you’re considering a change of direction, stuck in a role that doesn’t fit, or trying to turn something you love into your work. We’ll work on the real problem in front of you, and you’ll leave with a way of thinking you can use the next time too.

DANI, MARKETER

“Stella is the best kept business secret.

YOU’RE SAYING

“I feel like I can finally breathe again…

[Insert lovely feedback from client]

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DON’T FORGET

One useful lesson, every week.

Every week I share one lesson I picked up somewhere unexpected, and how you might use it. Short, practical, no filler.

ARE YOU READY?

One useful lesson, every week.

Every week I share one lesson I picked up somewhere unexpected, and how you might use it. Short, practical, no filler.

Tell them how you want them to get in touch, ie. with a button to book a call, a contact form, a phone number or email address, etc. You could even insert a short video to say hi and be super personable!

Make it easy for them to connect with you in as few clicks as possible.